Professional Services (I SAVE YOU MONEY…you don’t need a full time employee when you can hire me! Your time is valuable…I SAVE YOU TIME!): Professional Experience: Automotive & Powersports, High Tech, Manufacturing, Marketing, Advertising,Publishing, Sales, Professional Services, Restaurant and Retail industries. Expertise in: Sales, Marketing,Organizational Design, Recruiting, Cross-training and Team Building of Staff. Success in: Organizational Restructuring, Process Design; Operations of Business, Workflow, Event Planning(Trade, Consumer and Non-Profit) and Symposium Representative. What YOU can expect from ME:
*Self-motivated Leader *Dependable Problem Solver *Flexible Team Player *Business Oriented/Budget-minded *Talent Development & Coaching *Change Management Driven *Vendor Management *Performance Management & Associate Relations *Articulate *Solid Communicator *Proven Track Record *Facilitator *Advisor to Senior Executives *Results Driven How are my results different from the competition? My credibility: · Proven ability to coordinate and develop strong, collaborative sales and marketing teams in a fast-paced, dynamic environment for small- - medium-sized companies. · As a consumer media publisher; instrumental in and accountable for all financials, P&L reporting, marketing strategies, circulation, advertising revenue, fore-casting and design layout,etc. · Management,coordination and facilitation of all B2B nd B2C events and expositions. · Proven ability to train and lead team members,create improved moral through high-energy, positive working environments. · Responsible or design of documentation and reports, to include financial reporting statements · Computer Proficiency: Microsoft Office, Excel, and PowerPoint presentations to large groups Solutions! · Event Professional § Pre-planning § Onsite Execution § Post Event Follow through · Trade/Consumer show Expert: § Pre/Post Show Marketing & Advertising plans § Navigate Service Kits & Contracts § Travel and Hotel Booking § Meeting and Restaurant Reservations · Marketing Expert: § Public Relations Liaison § Press Releases § Newsletters § E-blasts · Advertising(Research, Budgets, Planning & placement) § Photo-shoots § Print and Digital · Professional Sales Summary: · Aug. 2005 – Oct. 2010 AdvanstarCommunications, Inc. Irvine, CA American V-Twin motorcycle sales manager for all B2B and B2C magazine, E-media and exposition properties, including the Cycle World International Motorcycle Shows, Dealer Expo, Dealernews Magazine, Dealernews.com, Big Twin West and Big Twin Dealer Magazine. · Responsible for $1.6 million territory, over 300 active accounts · Primary territory manager responsible to sell all properties to a significant niche market segment · On-site show manager of V-Twin segment of Dealer Expo and Big Twin West Trade Shows · Attended all relevant consumer and trade rallies and events as Sales Manager for all Advanstar American V-Twin properties 2003 – Aug.2005 T-Bags Motorcycle Luggage Costa Mesa, CA Corporate Sales and Marketing manager · Increased Sales volume by 35% within 6 months through creative and resourceful marketing programs. · Managed 2 inside sales people · Executed, managed and attended all relevant trade and consumer events · Purchased and placed all print advertising · Influenced the corporate website design and features · Managed website sales · Created, wrote and managed all public relations and press releases · Worked with design teams to explore other markets. Instrumental in getting ATV, Off-Road, SportBike and Pet Carrier bags designed and to market · Coordinated and managed all photo-shoots & models for company catalog, website, trade show booth andmarketing materials 2001 – 2003 Eyeride Motorwear San Clemente, CA Corporate Sales and Marketing Manager · Developed a Successful Independent Sales Contractor Network team of 15 National Reps · Created inside sales department; an outbound call center · Developed internal Dealer Program to include 80 motorcycle dealerships in 6 month time frame · Managed private label accounts including West Coast Choppers and Chopper’s Inc. · Purchased and placed all print advertising 2000 – 2001 High End Motorcycle Seats Rancho Santa Margarita, CA Company Sales and Marketing Director · Facilitated and managed Custom Harley-Davidson® Seat Program · Developed internal Dealer and Distributor program and managed accounts · Created all marketing materials and press releases. Managed all public relations and advertising. · Executed, managed and attended all relevant trade shows, consumer events and rallies. · Developed and managed internal sales systems for custom seat department 1994 – 2000 Petersen Publishing Los Angeles, CA Publisher, Associate Publisher,Advertising Sales (in reverse order) for HotRod Bikes Magazine · Managed $1.5 million dollar revenue magazine · Managed circulation of ABC audited Hot Rod Bikes magazine. Circulation 95,000 · Managed and incentivized 3 inside sales representatives and 6 outside regional sales representatives · Reported to executive management team on budgets, expenses, profits & loss statements, circulation, sales accomplishments, goals and challenges. · Advertising Account Manager for 5.0 Mustang, Hot Rod, Mustang & Fords and Chevy High Performance magazines. Responsible for display advertising Personal Services (I SAVE YOU TIME AND MONEY!) · Designated Driver · Bartender · Personal Shopper & Assistant · Wardrobe Consultant · Make-updates/consultations/applications/lessons · Personal Errands · Dog Walking · Organize Your Clutter · Local Tour Guide · Event/Party and Meeting Planning · Fund Raising · Catering · Pool& Spa Services · Handy-Man Services · Car and Motorcycle detailing
|